Sitecore digital optimisation and best practice

Delivering highly optimised web experiences

We help brands to succeed by getting the most out of marketing technology. 

To transform your Customer Experience, we first fully understand you, your business, your offering, your targets and your technology. Because only when we know you can we can do what we do best

Leveraging the full power of Sitecore to engage customers and drive conversions. 

Here at Ratio we all have hands-on Sitecore experience, so we know the enormous potential of the platform. We’ll work closely together to design and implement the digital strategies you need to meet that potential.

 

WHAT WE CAN DO FOR YOU

Ratio Ratio

Optimisation

We believe that optimisation and continuous improvement is key to helping your business to succeed in a digital world where every customer experience matters.

We help brands achieve success by applying a data-driven approach to continuous testing and personalisation across the entire customer journey and every touchpoint.

Get In Touch with us

Personalisation strategy

Why deliver one experience for every customer when you could personalise the experience for each individual. We work with you to build data-driven personalisation strategies focused on delivering a relevant customer experience and driving conversions.

Conversion rate optimisation

Within most websites, visitors convert at < 5%. This means most websites have a headroom of 95% of visitors who don’t convert that we can tap into by deploying an A/B testing strategy focused on driving incremental improvements.

Data driven design

We avoid designing experiences based on assumption. We leverage your existing data to identify how your customers have engaged with you in order to inform and optimise the design process


Data analysis

Evidence based decision making reduces assumptions and increases the likelihood we are making good decisions. In the context of testing, this means making sure our tests have the best chance of winning (high probability) and of good results (high impact). The “Data foundation” (making sure there is enough/the right data and its reliable) is the foundation for this decision making.  

Data visualisation

Data visualisation can help support peoples decision making by helping you to understand where the actual barriers are to digital success are. We create dashboards which visualise your data for your various stakeholders from marketing through sales and C-suite enabling them with the data to make smart decisions. 

Ratio Ratio

Strategy

To transform your Customer Experience, we first fully understand you, your business, your offering, your targets and your technology. Because only when we know you can we can do what we do best.

We help brands achieve success by understanding the motivations and challenges which drive your customers, in order to build relevant digital strategies focused on meeting the needs of your audience. 

Get In Touch with us

Strategic business enablement

A solid strategy will make sure that your digital and  optimisation program has the biggest business impact possible. It will tie together different parts of your business, such as integrating data siloes, technologies, channels and business objectives in order to deliver an approach optimised to deliver a high level of business impact

Digital strategy design

We work with you to design digital strategies optimised around the actions you want your audience to take. We do this in order to deliver an exceptional experience to your customers and to provide the ROI your business needs from digital.  

Data-driven marketing

What should we do, where should we start and where do we need to get to are questions we're often asked.  We don't believe in guesswork. We're firm believers in using data to launch, test and iterate ideas because only by trusting your data can you be confident in the direction you're heading.  

Customer experience design

We work with you to design and then practically map the ideal customer experience against each of your digital channels and customer touchpoints. 

Digital foundations

Establishing the digital foundations for your digital experience is key to delivering on the promise of for the best experience possible for your customers.  We work with you to understand, you, your business and your customers so that we can establish the digital foundations across every customer touchpoint. 

Digital measurement planning

We’re firm believers in the impact that strategically measuring digital touchpoints has on improving the digital experience for clients businesses. We work with you to build a scalable digital measurement framework tailored to your business. 

Ratio Ratio

Technology

For many organisations, there is a gap between the vision and reality of marketing technology. Ratio was born out of the simple idea, that marketers should be able to use technology to it's fullest in order to achieve what matters. Delivering powerful digital experiences, which are relevant for their audiences and drive value for their organisations. 

We work closely with marketers to supercharge your marketing by helping brands to get the most out of marketing technology.

Get In Touch with us

Marketing technology strategy 

Marketing technology is key to engaging with your audience across every touchpoint. We work with you to identify and get the most out of marketing tools and platforms.  

Sitecore best practice

We work with clients to help them get the most out of Sitecore from leveraging the full range of marketing tools to designing websites built to Sitecore best practice.

Website development

We understand that your customers expect more from you and your website. We work with you to understand your audience and design websites optimised for conversion and data experience.

Technical support

Maintaining a stable and fully functioning digital experience is what your customers expect. We work with you to provide the proactive technical support needed to maintain your customer experience. 

We believe that optimisation and continuous improvement is key to helping your business to succeed in a digital world where every customer experience matters.

We help brands achieve success by applying a data-driven approach to continuous testing and personalisation across the entire customer journey and every touchpoint.

Get In Touch with us

Personalisation strategy

Why deliver one experience for every customer when you could personalise the experience for each individual. We work with you to build data-driven personalisation strategies focused on delivering a relevant customer experience and driving conversions.

Conversion rate optimisation

Within most websites, visitors convert at < 5%. This means most websites have a headroom of 95% of visitors who don’t convert that we can tap into by deploying an A/B testing strategy focused on driving incremental improvements.

Data driven design

We avoid designing experiences based on assumption. We leverage your existing data to identify how your customers have engaged with you in order to inform and optimise the design process


Data analysis

Evidence based decision making reduces assumptions and increases the likelihood we are making good decisions. In the context of testing, this means making sure our tests have the best chance of winning (high probability) and of good results (high impact). The “Data foundation” (making sure there is enough/the right data and its reliable) is the foundation for this decision making.  

Data visualisation

Data visualisation can help support peoples decision making by helping you to understand where the actual barriers are to digital success are. We create dashboards which visualise your data for your various stakeholders from marketing through sales and C-suite enabling them with the data to make smart decisions. 

To transform your Customer Experience, we first fully understand you, your business, your offering, your targets and your technology. Because only when we know you can we can do what we do best.

We help brands achieve success by understanding the motivations and challenges which drive your customers, in order to build relevant digital strategies focused on meeting the needs of your audience. 

Get In Touch with us

Strategic business enablement

A solid strategy will make sure that your digital and  optimisation program has the biggest business impact possible. It will tie together different parts of your business, such as integrating data siloes, technologies, channels and business objectives in order to deliver an approach optimised to deliver a high level of business impact

Digital strategy design

We work with you to design digital strategies optimised around the actions you want your audience to take. We do this in order to deliver an exceptional experience to your customers and to provide the ROI your business needs from digital.  

Data-driven marketing

What should we do, where should we start and where do we need to get to are questions we're often asked.  We don't believe in guesswork. We're firm believers in using data to launch, test and iterate ideas because only by trusting your data can you be confident in the direction you're heading.  

Customer experience design

We work with you to design and then practically map the ideal customer experience against each of your digital channels and customer touchpoints. 

Digital foundations

Establishing the digital foundations for your digital experience is key to delivering on the promise of for the best experience possible for your customers.  We work with you to understand, you, your business and your customers so that we can establish the digital foundations across every customer touchpoint. 

Digital measurement planning

We’re firm believers in the impact that strategically measuring digital touchpoints has on improving the digital experience for clients businesses. We work with you to build a scalable digital measurement framework tailored to your business. 

For many organisations, there is a gap between the vision and reality of marketing technology. Ratio was born out of the simple idea, that marketers should be able to use technology to it's fullest in order to achieve what matters. Delivering powerful digital experiences, which are relevant for their audiences and drive value for their organisations. 

We work closely with marketers to supercharge your marketing by helping brands to get the most out of marketing technology.

Get In Touch with us

Marketing technology strategy 

Marketing technology is key to engaging with your audience across every touchpoint. We work with you to identify and get the most out of marketing tools and platforms.  

Sitecore best practice

We work with clients to help them get the most out of Sitecore from leveraging the full range of marketing tools to designing websites built to Sitecore best practice.

Website development

We understand that your customers expect more from you and your website. We work with you to understand your audience and design websites optimised for conversion and data experience.

Technical support

Maintaining a stable and fully functioning digital experience is what your customers expect. We work with you to provide the proactive technical support needed to maintain your customer experience.